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How to Use Customer Stories for Sales Enablement in SaaS
I was recently catching up with a friend who heads the sales team at a SaaS startup over coffee. At one point, he leaned in, widened his...

Nikita Mittal


I’ve Ghostwritten for Dozens of B2B SaaS Companies. Here Are The 5 Lessons I Learned
The year was 2010. I had just aced my engineering entrance exam and was buzzing with excitement about university life. Adulthood was...

Nikita Mittal
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